Gerson & Associates Classes, Webinars, Workshops and More.

April 16, 10am PST
Greenrope Marketing Madness Webinar Series

Sales: The Process That Works Post-COVID-19

Having trouble converting leads into sales? Or simply wish you were selling more? It could be a result of today's savvy consumers, but just as likely, it’s the fact that you don't have a sales process. As the modern consumer has learned how to block out sales, new sales training and techniques have emerged.

 

The good news is, we can help create the salespeople of today, and tomorrow. Better sales figures begin with better salespeople.

Join us for a quality webinar about various marketing and sales strategies in this monthly presentation and discussion from seasoned marketing experts, Chris d’Eon and Randy Gerson.

CLICK HERE FOR A VIDEO OF THE PRESENTATIONS

Tuesday, April 28, 10am PST
SCORE

Connect and Remain Relevant with Your Audience in This “New Normal” World

Let’s get right to the point: the COVID-19 pandemic has changed the way we connect, build relationships, do our work, and nurture our businesses. In this “new normal” economy we live in, being memorable and resonating with your audience is more important than ever. But unlike days past, when a flashy slogan or unusual graphic would help a product, company, or person stand out, now it is what other people have to say about how something or someone made a difference to them that becomes the tipping point to either triumph or disappointment.
 
In this talk, reputation and communication strategist Tracy Benelli will walk you through why reputation is so vital to success in today’s marketplace, and outline a simple formula you can use to ensure that your audience is always clear about how what you offer will make a true difference to them, and build stronger, more relevant connections than ever before.

Thursday, May 14th, 10am PST
Thriving Thursday

Marketing Essentials for Reopening Your Business

In this virtual meeting, we will discuss how you can start regaining your foothold in this crisis.

  • Understand marketing fundamentals that relate to where we are today

  • Create a meaningful plan

  • Understand the tactics needed

Thursday, May 14, 1pm PST
Greenrope Marketing Madness Webinar Series

Align your Marketing to Your Sales

Growing your business into a powerhouse requires cooperation and collaboration between marketing and sales the two teams directly responsible for your business’ growth.

Marketing and sales alignment are critical, but it isn’t easy. Your marketing team shouldn’t be solely focused on ad clicks and form submissions; likewise, your sales team shouldn’t just care about meeting weekly quotas and booking sales calls.

 

The most successful companies have sales and marketing teams that share objectives, key performance indicators (KPIs), strategies, implementations, definitions, and resources.

 

In this webinar, we will teach you how to successfully align your marketing and sales teams to meet and surpass revenue goals and improve customer acquisition and retention. Join us in this monthly presentation and discussion from seasoned marketing experts, Chris d’Eon and Randy Gerson.

Thursday, Jun 11, 2020, 1 pm PST
Greenrope Marketing Madness Webinar Series

Finding Leads and Building a Database

If you're growing a company that sells to other businesses (and just about all of us are), then you know how critical it is to find qualified leads to drive sales growth.

But where can you go to find quality leads? In this modern age, your options are plentiful, but it can be expensive and risky.

 

In this webinar we will showcase new strategies, software, and helpful free tools that can help find ample quantities of quality leads wasting your budget.

Thursday, July 9, 2020, 1 pm PST
Greenrope Marketing Madness Webinar Series

Creative Approach and What Motivates People to Buy

Did you know that there is a simple process you can follow to help you build effective marketing communications?

 

Learn the “core” laws of great marketing and you will see conversions increase. Although these laws are not secrets, if you follow them, you will gain the competitive edge.

 

In this webinar, we will provide you with the steps and thinking you need to take to write amazing emails, create high converting websites and landing pages as well as launch ads that make sense.